Archive for the ‘Color & Texture’ Category
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Explore 6: Print strategies for real estate

Whether your client is new to the real estate industry or looking to increase visibility, there is a common need for success: They need to effectively and professionally market their brand. Having the right print marketing materials is the key to boosting your local exposure and ultimately sales. Neenah’s new Explore 6: Considerations for Real Estate […] ...

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04
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CLASSIC Retail Revolution; a resource for designers

Retail is alive and kicking! According to “Debunking the Apocalypse”, a 2017 report released by IHL Group, retailers were opening 4,080 more stores in 2017 than they were closing, and planned to open over 5,500 more in 2018. So, it’s time to start thinking about your retail clients. Neenah is addressing the uprising with CLASSIC® Retail […]

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The Inspiration Behind The Alchemy of Design

From Willoughby Design, The Alchemy of Design piece features 20 pull-out examples, inviting the viewer to touch and experience the beauty, versatility, and functionality of Neenah Papers. "We wanted to show other designers that you shouldn’t feel like you are limited to one type of stock per project. Your communications can have a lot of impact when unexpected ...

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Cocktail Cards That Pack a Punch

Packing a Punch — Hand-Lettered Letterpress Cocktail Cards Designer Maria Montes is a lifelong learner when it comes to lettering and typography. Splitting her time between Barcelona and Melbourne, she works on custom lettering projects, illustrations, and type design, and once a year travels to Europe to study lettering and calligraphy under the tutelage ...

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The Alchemy of Design: That Magical Process

View the latest Neenah paper promotion, The Alchemy of Design. The promotion was designed by Willoughby Design and features 20 printed samples of magical design thinking and work.

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09
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Drawing From A Life in Fashion

Many young women are caught up in fashion and trends, but it’s usually aspirational—a garment they hope to acquire or a style they can pull off as well as the model. Illustrator Laura Laine, based in Helsinki, is a bit different. She actually worked as a model, but her interest in fashion was less about ready-to-wear and more about ready-to-draw.

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Very Tempting: The Masterful Design of Memo NYC

Douglas Riccardi knows how serve up tempting look and feel for some of the best American restaurants. He shows restraint where appropriate. He exhibits joyful abandon when the burgers deserve it. For example... What are they serving at BÂCOSHOP in Culver City? Bacon tacos? Sign me up. Or am I misunderstanding the name? Never mind. I want to go here. Memo's ...

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07
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The Design Collection Surface Issue

This latest Neenah lookbook features imagery, techniques, and touch on its most luxurious papers: The Design Collection. If you’re drawn to the gorgeous papers of The Design Collection, take a close look at Neenah's newest paper promotion, The Design Collection Surface Issue. It is a story you will have to feel to gain the full measure of its beauty. Take ...

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05
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Neenah’s Explore No. 5 Offers 5 E’s of Hospitality

If you work with hospitality clients and want to jumpstart your creativity, you’ll want to get your hands on the new Explore 5 promotion to check out the 5 E’s of hospitality. This piece includes five creative ideas to help enhance the guest experience at every touchpoint.

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04
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Reinvent the Feel: Neenah CLASSIC®

Despite not having internal radar systems or tongues that can smell, we humans enjoy a sense that provides direct connection with the world around us: TOUCH. Whether it’s the quick realization our barista may have steamed the milk a second too long, or pat on the back for a job well done, touch effects us. Paper texture does, too. Get a feel for the new CLASSIC® ...

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