Archive for the ‘Features’ Category
pendelton-hood-river-distillers-label-design-packaging-paper
04
25
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Package the Promise

The Allure of Premium Packaging “Premium Brand” means more than high-priced goods. It suggests “high value” products, too. The kinds that appeal to loyal brand loyalists such as parents who desire the kid-friendly laptop or mobile device for their child’s entertainment and education. Premium brands appeal to the buyer’s sense of self-worth and image. ...

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Spread2
04
16
0

Go Green…Like an Avocado?

  What Does Eco-Friendly Mean? Print Experts Help Explain   It’s April. The month we celebrate Earth Day. But as the planet heats up, it’s becoming harder to “celebrate”. Humans and animals, printers and designers, brands and governments are being forced to adapt to the changing climate. So let’s talk sustainability. What does it mean to […] ...

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625_businesscards2
04
09
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Small Business Cards With a Big Punch

Emily Potts Reports: "Truly great business cards all have three things in common: good design, high quality printing, and durable, beautiful paper. If you want to make a good first impression, your card needs to be printed on a nice, rigid stock, not something that’s floppy and dare I say, impotent when you hand it to a potential client. Your card should make ...

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a-premiere-book
04
02
0

Seraphemera Books: “That Which is Most Important”

  The Beauty of the Printed Book:  Art Young, Early 20th Century American Illustrator Established in 2006 Seraphemera Books (http://www.seraphemera.org) of Bethel, CT is the cottage industry of the wife and husband team Ava Dawn Heydt and Marc Moorash and their three children, Ivy, Leif, and Lucian who lend a helping hand as young apprentices.  They […] ...

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IMG_0240
03
26
3

Envelope Enlightenment from the ‘Land of Enchantment’

Tom Biederbeck reports on new envelope sizing tool from Desert Paper and Envelope: Don’t know your A6 from your #9? Your Monarch from your Check Size? Does choosing between an Announcement size and a Square provoke envelope anxiety? Need an eye-catching custom enclosure in a specific stock? There’s a lot to know about envelopes. Desert Paper and Envelope ...

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1-LEDE 500 wide
03
11
4

Beauty of Engraving: Michael Osborne

Michael Osborne has designed limited-edition print No. 6 in Neenah’s Beauty of Engraving series. He adapted elements from old stock certificates, added an original cartouche, and set some devilishly tiny type. The print shows off the clarity of engraving at its fancy finest, with borders pushing the press quite close to the edge. Each print in Neenah’s ongoing ...

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UNBECOMING_Cropped
02
23
0

Good Book Design: “Trust Your Gut”

Good Books Well Printed? Yes, Please. Penguin Books Executive Creative Director, Paul Buckley, Weighs In On the Art & Commerce of the Printed Book   “People who look for formulas are people that I cannot distance myself from quick enough. People who do not have their own intuitive sense of what is good and what […]

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LC_Cover_Neenah_HiRes
01
05
0

A Family Affair

Remember when you used to get tons of beautifully-printed self promotions in the mail from designers and artists? The envelopes were bulky and you just knew something good was inside. Unfortunately, those days are long gone and we rarely get physical mail, other than bills. Well, LewisCarnegie, based in Austin, Texas, still attends to this tradition of creating ...

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11
07
1

Uncommon Sense: Todd Thyberg’s American Manifesto

The election is over. Time to govern. Again. With a grant from Minnesota State Arts Board, Minneapolis author, artist, designer and printer Todd Thyberg wrote, design and printed a 12-page pamphlet inspired by Thomas Paine’s history-changing pamphlet Common Sense, a political tract written in 1776 in plain English that inspired hundreds of thousands of American ...

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menu promo_lede2
10
20
3

Menu Design à la Carte and by The Book

Menu Design is a lavishly illustrated book that is literally made to order for designers, whether you design menus or not. It makes for delicious reading, serving up fresh insights from renowned menu engineer Gregg Rapp [http://www.menutechnologies.net]. It also presents a tactile buffet of printing and bindery techniques, all produced on CLASSIC® Papers from ...

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